CLIENT: Dialogue Experience

PROJECT: Dialogue in the Dark - Love in the Dark 2013-2015

PROJECT DESCRIPTION:

In celebration of St Valentine’s Day and White Valentine’s Day, Dialogue in the Dark incorporated sweetness and romance into the dark experience and presented “Love is in the Dark” in hope of encouraging people to abandon flashy gifts and devote into love confessions. Surrounded by the aura of romance, participants and their loved ones would hold one white cane to enter the world of darkness. Under the guidance of professional visually impaired tour guides, couple would experience an unseen date with heart and understand each other further, strengthen the relationship, share sweet memories along the tour.

OUR SCOPE OF WORK:

  • Strategic messaging

  • Media relations

  • Photo shooting

  • Poster design

OUTCOME:

  • Over 25 coverage generated

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