CLIENT: Dialogue Experience

PROJECT: Concert in the Dark 2015

PROJECT DESCRIPTION:

“Concert in the Dark”, the world’s first concert held in complete darkness with a management team that consisted of visually impaired talents, entered its fifth year. This year, “1O1O Presents: Concert in the Dark 2015”, organized by Dialogue Experience and co-organized by Hong Kong Commercial Broadcasting and People Mountain People Sea, took “Embracing Differences” as the theme and presented 8 concerts during 16 – 19 April 2015 at the 3/F Star Hall, Kowloon Bay International Trade & Exhibition Centre to bring out the spirit of inclusion with its unique, innovative, inclusive stage for People of Differences to shine through.

OUR SCOPE OF WORK:

  • Overall project management

  • Media relations and media buy

  • Event management

  • Artist management

  • Sponsorship management

  • Facebook page management

OUTCOME:

  • Four-month period developed over 100 post feeds, generated over 402,032 reach and 2,670 engagement

  • Generated over 300 media coverage and 200 social media influencers’ mentioning

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